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Sell Smarter

For most people, buying or selling their home will be their biggest financial transaction. It is a process filled with mountains of paperwork, elusive fine-print and laws that change daily. Getting a real estate license requires education and certification. Additionally, many agents take elective courses and earn advanced designations.

Marketing Capabilities

Licensed real estate agents are trained to get your home in front of buyers that are ready, willing and able to purchase it. Using cutting-edge marketing techniques agents multiply the audience and deliver greater impact. An agent can also get your house listed in your local MLS (Multiple Listing Service).

Save Time and Reduce Hassle

You already have a job. An agent can show your house to several buyers in the middle of a work day. They have established relationships with reputable vendors such as sign companies, magazine and newspaper publishers, home inspectors, title search services, contractors and other crucial companies that make a big difference when selling a home.

Higher Average Sale Price

The most common myth about selling your home yourself is that you can save money by not paying a commission to an agent. However, the median for-sale-by-owner (FSBO) selling price in 2004 was 15.4 percent less than the median agent-assisted transaction price1. The median price of FSBO sales in 2004 was $163,800 compared with $189,000 for agent-assisted sales.


What Next?

Do I need a virtual tour of my house? Learn how virtual tours sell homes faster.

Using an agent? Tell my agent about TourFactory real estate virtual tours.

Shopping for an agent? Find an agent that uses virtual tour technology.


1According to the National Association of REALTORS





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